The evolution of the Fintech – or financial technology – industry has revolutionised the way we manage and use money. Despite the competitive nature of the industry, our tailored approach attracts and maintains leads whilst increasing your online presence.
But what actually is Fintech? Fintech refers to technology that’s used to streamline, augment, digitise or disrupt traditional financial services. The term covers all of the software, algorithms and applications for both computer and mobile-based tools.
Examples include:
- Mobile banking
- Digital Lending and Credit
- Mobile Payments
- Cryptocurrency and Blockchain
- Insurance
- Trading
The strengths of operating in the FinTech industry are plentiful. The main advantage is that it allows small players in the field to compete with traditional banks and financial institutions. It’s no longer about being the biggest but about being the most up-to-date with trends and changes in the industry, responding to these with the highest efficiency. FinTech also allows for highly targeted and specific services that fill gaps in certain financial needs, often at a lower cost than traditional financial providers.
The relatively new advent of financial technologies can lead to consumers feeling wary. However, with the right approach which highlights security awareness, consumer trust can be grown and nurtured. As consumers become more connected and knowledgeable, successful Fintech businesses will be the ones who provide innovative and fresh solutions to existing problems.
The team at Gloss specialise in implementing effective technology and systems for your Fintech business, particularly within the e-commerce sector.
Speak to one of our specialists today on 0121 794 0040. Alternatively, you can complete our on-screen enquiry form and a member of our team will be in touch.